privacy

Information on processing of personal data in accordance with Law 196/03

According to Article 13 of the Civil Code concerning protection of personal data (Law 196/03), information regarding the processing of your personal data, to be used by Alter Ego S.r.l. to supply the services required, is given hereunder.

1) All personal data received during registration to Alter Ego S.r.l. services online or collected later while using said services, will be used for the following purposes:
a) supply of services required,
b) handling of any claims and/or legal matters.
It is obligatory to provide your personal data for the above-mentioned purposes;
In the case of missing, partial or inexact data, it may be impossible to supply the required services.

2) Subject to your explicit consent and until said consent is revoked, your personal data may be processed either directly or through third parties – even through one or more distance communication techniques (email, telephone, automatic calling systems without operator or fax) – besides the purposes set out in paragraph 1), also for purposes which are not strictly connected to the supply of the required services, in other words for:
a) promotional initiatives for Alter Ego S.r.l. products and/or services;
b) emails and/or telephone calls concerning advertising material and commercial information;
c) interactive commercial communications;
d) surveys concerning customer satisfaction on the quality of the services supplied (even through third parties);
e) company statistical and market studies and research.

Consent for processing and the purposes as set out in paragraph 2) above is not obligatory. In the case of denial, Alter Ego S.r.l. will keep your data only for the purposes indicated in paragraph 1) above.

Personal data as per above paragraphs 1) and 2) can be processed by using paper or computer and/or telecommunication mediums and will be used with methods such as to guarantee conformity to the laws in force regarding said matters.

Your personal data will be processed within Alter Ego S.r.l. by staff from the Customer Care, Marketing, Invoicing and Technology Departments. Said employees, working under direct authority of their respective “Data Processing Controller”, have been appointed to deal with personal data and have received special operational instructions.
Besides Alter Ego S.r.l. employees, some of your personal data may be processed by third parties to whom Alter Ego S.r.l. entrusts some activities pertinent to the supply of the above-mentioned services.
In this case, these third parties operate in the capacity of independent subjects or they shall be appointed as Data Processing Controller.

Any appointed Data Processing Controllers shall receive suitable operational instructions, with particular reference to the adoption of minimum safety measures in order to guarantee confidentiality and safety of the data.
The above-mentioned third parties are essentially included in the following categories: Companies entrusted with printing and posting of Alter Ego S.r.l. promotional material to its customers, Consulting Companies, Marketing and Call Centre Companies, Agents and Brokers, Franchisees.
Alter Ego S.r.l. is responsible for the processing of your personal data;
Regarding personal data processing, you can, at any moment, exert your right as per article 7, given hereunder, by writing to:
Alter Ego S.r.l. via Isolino 47 – 20030 Senago (Mi) – Italy
Tel +39.02.9982151 – Fax +39.02.9988664 or e-mail info(at)alteregostudio.it, subject “Trattamento dei dati – D.Lgs 196/03″;

“Article 7 Right to access personal data and other rights”

1. The interested party has the right to obtain confirmation of the existence of personal data concerning him, even if not yet registered, and their communication in an intelligible form.

2. The interested party has the right to obtain information on:
a) the origin of the personal data;
b) the purposes and methods of the data processing;
c) means applied in the case of processing with the help of electronic instruments;
d) identifying details of the controller and representative appointed in Italy, where provided for;
e) the third parties and category of third parties to whom the personal data can be communicated or who can become acquainted with it in their capacity of appointed representative in Italy, or controllers or appointees.

3. The interested party has the right to obtain:
a) the update, correction or, if he is interested, integration of the data;
b) the cancellation, transformation to anonymous form or the block of data processed in violation of the law, including those whose conservation is unnecessary as regards the purposes for which the data were collected and subsequently processed;
c) a declaration that the operations as per a) and b) above have been brought to the attention, including their content, to those to whom the data were communicated, except for the case where to carry out said operation is impossible to conclude or involves the use of means which are evidently out of proportion compared to the protected right.

4. The interested party has the right to oppose wholly or in part:
a) for legitimate reasons to the processing of his personal data, even if pertinent to the purposes of the collection;
b) to the processing of his personal data for purposes of sending advertising material ot direct sales or for market research or commercial communications. “The above rights can be exerted either directly or by granting, in writing, proxy or power of attorney to persons or associations”.